Black Friday, Small Business Saturday, Cyber Monday—once you've recovered from the doorbuster whirlwind that is Thanksgiving weekend, focusing on helping other people can feel like a gentle spiritual cleanse.
#GivingTuesday, the annual online fundraising initiative launched in 2012 by New York's 92nd Street Y and the United Nations Foundation, arrives right on time: Nonprofit organizations of all sizes and missions receive a huge annual boost thanks to the event, which, last year, raised $400 million online in the U.S. alone. #GivingTuesday has also become a global generosity movement, with campaigns in over sixty countries.
At Supermaker, nonprofits that support emerging business leaders and creatives are especially close to our hearts. I don’t know the real origins of that old saying about teaching a person to fish and feeding them for a lifetime—was it Jesus, Confucius, or Ron Swanson?—but it strikes me as an appropriate guiding principle for maximizing your charitable giving. Stuck on who to give to, though? No worries. That’s why we’re here.
This #GivingTuesday, we’re highlighting five nonprofit organizations that you can support (and, bonus: follow on Instagram). These orgs offer education, networking, and training opportunities that break down barriers for women and entrepreneurs of color in the tech industry and innovation economy; cultivate resilient economic ecosystems for Native American communities; and help underrepresented small business owners launch thriving start-ups. Trust us, these nonprofits are worth knowing, no matter how you choose to participate in #GivingTuesday.